bmw m3 touring le mans blue 12

The BMW M3 Touring debuted in the iconic Le Mans Blue

Le Mans Blue is one of BMW’s most popular colours. Recognizable by code 381, Le Mans Blue lies between Avus Blue (code 276) and Estoril Blue (code B45) in terms of shade intensity and depth. Although brighter than the second mineral tanzanite (code C3Z), it is more sedate and appears darker than Long Beach Blue (code C16).

Le Mans Blue is named after the iconic circle

bmw m3 touring le mans blue 12

So every time we encounter this shade of blue, we get excited. These latest photos not only give us another look at Le Mans Blue, but also give us another look at the first-ever production series BMW M3 Touring. And when you pair the two, you get a killer combination. The M3 Touring in Le Mans Blue is currently shown at the BMW Welt in anticipation of the M events starting September 30.

Now for a bit of a brief history of Le Mans Blue. This blue has its origins in the 24 Hours of Le Mans where BMW was a joint competitor, winning the title in 1999. In the past, BMW used to name most of its colors after track names. Other BMW track-name colors include Dakar Yellow, Melbourne Red, Silverstone, Laguna Seca Blue, Estoril Blue, Imola Red, Valencia Orange and much more. But with an ever-expanding color palette, they started using city names as well for their colours.

BMW M3 Touring le Mans Blue 10 467x830

Back to the BMW M3 Touring now. And of course, Le Mans Blue is a BMW Individual color scheme that comes at an additional cost. The M3 Touring is an expensive car, so anyone who buys it is already spending a lot. Of course, BMW Individual colors are pricey, but when you factor that cost into a car with a near six-figure price tag, it really doesn’t make much of a financial difference. In addition, a single color car will better retain its value and provide a better ownership experience. It’s worth the money.

The BMW M3 Touring is available in no fewer than 16 body colors: Alpine White, São Paulo Yellow, Sapphire Black, Scraper Grey, Portimao Blue, Toronto Red, M Isle of Men Green, M Brooklyn Gray and BMW Individual Tanzanite. Blue, BMW Individual Dravit Grey, Aventurine Red, BMW Individual Brilliant White, BMW Individual Frozen Portimao Blue, BMW Individual Pure Grey, BMW Individual Frozen Black and BMW Individual Orange.

xDrive and automatic only

The BMW M3 Touring will be available in only one specification – Competition xDrive. This means it will have a 503-horsepower version of its twin-turbocharged 3.0-liter engine, eight-speed automatic, and all-wheel drive. The M3 Competition Sedan is the fastest version of the M3/M4 but the ride will be a slower or two due to the added weight of the taller roof.

BMW says the fast wagon will go from 0 to 62 mph (100 km/h) in 3.6 seconds, making it just a tenth of a second slower than the M3 sedan. From rest, it takes 12.9 seconds to reach 124 mph (200 km/h) on its way to 155 mph (250 km/h). Choose the M Driver’s Package which will lower the electronic top speed limiter to 174 mph (280 km/h).


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